An insightful workshop introduces you proven strategies, processes, tactics and best practices of mastering lead generation and deal pipeline in light of Business Development 2.0 revolution. The goal is to provide strategic insights, new ideas and tactics for your 2011 business growth planning.
Outline
Business Development 2.0 Revolution – The Changing Asset Based Lending (ABL) / Factoring Buying Behaviors
Prospecting in the Social Media Era
Innovations in Lead Generation & Customer Acquisition
Integrated Marketing, Budgeting and Marketing Mix
Mastering Lead Management – Strategies, Processes, and Best Practices
This webinar introduces fresh eProspecting tactics and best practices of business development to find and close more deals in the internet age. After the webinar, you will have a better understanding of how to find deals via internet, how to stay in-sight & in-mind with referral network & CFOs, how to be eVisible, and how to combine outbound (push) & inbound (pull) marketing to nurture sales leads and close deals.
An intensive one-day program immerses you in a world of fresh, highly effective eProspecting tactics that you can apply immediately to find and close more deals. The goal is to supercharge your sales and help ABL/factoring salespeople thrive in the digital age.